Spoke to an employee of H E B. He inform me, "HEB is no longer selling Smart Balance Milk" He couldn't tell me why. It's upsetting since I was getting such a great deal. I have 10 q's "2.50 off" making this product only .48 each! I was spending less than a dollar for a gallon of milk. So if your store still carries send me a PM. I'll send them your way.